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Don't just go to market, win the market.
Abstract Group is a cross-disciplinary studio that builds winning GTM strategies for B2B & SaaS startups.
Work With Us
Hot take: Growth isn't guesswork
A new playbook is being written; AI means founders have a smaller window to nail their market position.
Hot take: Growth isn't guesswork
Founders need clear eyed truth tellers that can get things done right the first time.
CHAOS
Strategy that ships
We quickly triage your model, product, market position and customer dynamics to craft tailored go-to-market strategies and action plans that drive measurable growth.
Insights
- Evaluating PMF
- ICP analysis
- 0-1 Revenue building
- Documentation IA
- Brand identity
Strategy
- Sales playbooks
- Positioning & messaging
- 0-1 Product marketing
- Fundraising & pitch prep
- Org design & hiring
Execution
- Pitch & board decks
- Brand identity
- Product launch assets
- Graphics & visual design
- Campaigns & content
A founder's strategic swat team
Bubbles
Jacob Jones
Product support
Hi folks, I just had some dinner and am already back at my desk, really quickly...
🤔
Esther Howard
Chef
I just want to say I appreciate you both.
😍
12
🔥
8
❤️
4
Devon Lane
Account director
I know you guys have worked hard to get to where we are.
😍
12
🔥
8
❤️
4
Courtney Henry
Electrician
Y'all are champs, you guys know what the f*ck you're doing and you're very impressive people in both of your respective areas of expertise, and I appreciate you guys being on the team.
😍
12
🔥
8
❤️
4
Dan Borstelman
Co-Founder, Stash.gg
Hi folks, I just had some dinner and am already back at my desk, really quickly… I just want to say I appreciate you both. I know you guys have worked hard to get to where we are. Y'all are champs, you guys know what the f*ck you're doing and you're very impressive people in both of your respective areas of expertise, and I appreciate you guys being on the team.
😍
12
🔥
8
❤️
2